What Makes Advertising Fascinating?

What Makes Advertising Fascinating?

Advertising is an essential part of the economy and a key driver of productivity. This holds particularly true in the UK, where a melting pot of multiculturalism enables brands and agencies to create campaigns that resonate across international, cultural and...
Unique and Absurd: Behind the Series

Unique and Absurd: Behind the Series

Take a look back at early-20th-century advertising and you’ll forgive us for being grateful it is no more. Major brands including Kellogg’s featured sexist slogans like “The Harder a Wife Works, The Cuter She Looks”. Whilst other brands touted purely fictional...
Craftsmen of Creativity – Series Trailer

Craftsmen of Creativity – Series Trailer

https://vimeo.com/262063860 AW360 pays tribute to the brave men and women whose form of creative activism led to profound change throughout the industry. Stories like these, both unique and absurd in equal measure, are the subject of an AW360 Originals animated series...